THE SPOTIFY NEWS: PERFORMANCE EDITION

We launched the new Ford performance SUV under the tagline - Tuned for a hair-raising routine. To demonstrate it in everyday life, we added speed to the most common habit: reading the newspaper.

Shorfilms to launch the concept - Tuned for a hair-raising routine.

"The news from Estadão are now on audio. Turn the page and leran about the project."
Special ad to launch The Spotify News: we converted the cover news into sound waves.

The model worked so well that it became a permanet product of Estadão newspaper.

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